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Calgary
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Manila
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about
us
What Sets Us Apart
At tom., (short for tomorrow) we’re a strategic branding consultancy built on one belief:
Brands grow best when they make a meaningful impact today — on people, culture, and communities.
We work with visionary founders, changemakers, and mission-driven businesses to shape brands people believe in, buy from, and belong to.
Our Mission
We partner with businesses and changemakers to craft strategic, purpose-led brands through insight, storytelling, and design — building belief, driving growth, and creating real-world impact.
Our Vision
A world where brands go beyond profit — becoming meaningful forces in people’s lives, communities, and the future we share.
Our Philosophy
To help brands become a force for good — shaping a better tomorrow by balancing business growth, cultural relevance, and social impact.
Our Special Services
At tom Consulting Group,
our special services are designed to help brands thrive and make a lasting impact. Together, these services empower brands to become a force for good.
Brand Design
At tom., we help brands evolve with purpose and clarity — ensuring every expression is mission-driven, consistent, and compelling.
We guide companies in shaping and refining their brand identities to stay relevant, build belief, and create meaningful experiences across all touchpoints.
Marketing Optimization
We help brands turn strategy into resonance — connecting with audiences through campaigns and content that are consistent, clear, and culture-smart.
At tom., marketing is more than just promotion — it’s about building relationships, earning trust, and amplifying your purpose at every stage of the journey.
Strategic Business Consulting
We work with founders, leaders, and teams to align business direction with brand purpose — turning good intentions into smart strategy and sustainable growth.
Our consulting arm helps you clarify the "why," shape the "how," and accelerate the "what's next."
meet our
founder
tom. Consulting Group was founded by Paul P. Perez, a seasoned marketing practitioner and educator who firmly believes that brands should be a force for good.
With experience working with local and international brands across industries like FMCG, Pharma, Education, and Financial Institutions, and being a volunteer to several cause-oriented initiatives in the Philippines and Canada, Paul has developed a deep understanding of how brands can make a positive impact.
His involvement in advocacy groups for cancer and children's rights further fuels his passion for purpose-driven work.
tom. Consulting Group was born to turn this vision into reality, offering expert guidance to brands looking to create meaningful social change and align their strategies with a higher purpose.
Our signature approach to shaping brands for a better tomorrow.
The TOM Method™ is a four-step process — Discover, Define, Design, Deliver — that blends strategy, creativity, and impact. It helps brands uncover what matters, clarify who they are, bring that to life through compelling design, and activate it meaningfully in the world.
Whether you're starting from scratch or evolving your brand, the TOM Method™ ensures your growth is grounded in purpose and built for relevance.
TOM METHOD™
DISCOVER
We immerse in your world and uncover what truly matters to your brand and audience
DEFINE
We align on your purpose, brand strategy, and positioning to build a strong foundation.
DESIGN
We bring your brand to life visually and verbally, crafting cohesive brand expressions.
DELIVER
We activate your brand across key touchpoints and ensure you’re ready for sustainable growth.
tom. Consulting Group Co.
© tom. consulting group co.
